AMM MasterCast 004: Big changes to Outbrain that will scale your acquisitions
In this episode one of AIM’s Account Managers, Brian Swift, discusses some big, latest changes at Outbrain. The native ad network is really upping their game, introducing features such as custom audiences, remarketing and lookalike audiences. Listen in to get all the details and some top takeaways you can implement right away.
Please share your experiences with Outbrain or any questions about this episode on the AMM FB group.
How to create a custom audience. You can either create audience retargeting (your web visitors), or a story sequence (engagement with your campaigns on Outbrain).
The new interface.
A look at some of our segments.
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