// Adzerk code
// Push notifications 26 Jan 18
It doesn’t matter how good your copy is, if you put it in front of the wrong audience it will fail.
Email marketers need to scream to be heard. Maximizing reader engagement with a few simple techniques can go a long way towards increasing lifetime value.
You can be the best marketer, knowing how to get the highest ROI, testing against the control, and obtaining the most conversions, but you are still at the mercy of the reader.
6 AM at the office… still dark outside…
It was the time of day in Baltimore when the night workers and day workers pass each other in the streets…I sat down with a steaming hot cup of coffee to send out this week’s issue. I opened my browser… and saw this…
It can be hard to walk away from customer relationships you’ve worked so hard to build. But smart marketers know when to say enough is enough, and move on.
As anyone who has worked for Agora for any length of time knows, copy is king. So in today’s article, we’re going to talk about how to create strong, persuasive copy. I’m borrowing from...