Grant is currently Marketing Director for Agora Integrated Marketing (AIM) – a multi-channel direct response agency based in Waterford, Ireland. He is focused on studying the latest marketing innovations to develop techniques and strategies to help grow leads, customers and profit for a diverse range of clients in the lifestyle, financial and health industries.
Pinterest is synonymous with DIY weddings, home decorating tips, vintage furniture, fat-burning workouts, and cupcakes. Unless you are focusing on a very specific demographic, none of these are ideal sources for leads. So, when it comes to using Pinterest as a potential ad platform, many marketers scoff at it...
Here at The Agora companies, we’ve run bootcamp-style recruitment initiatives for a few years now, which have proven to be very effective in bringing in the right talent. In this week’s The Big Idea podcast, Grant Perry speaks with the two newest additions to the AIM team, Will Palmer and David Jackman, about their experience at the marketing bootcamp held in Ireland earlier this year, and what attracted them to work for The Agora companies in the first place.
In this week’s The Big Idea podcast, Grant Perry, Brian York and Natalie Eagling discuss one of the biggest and easiest wins on Facebook that most publishers probably don’t do: Facebook Videos. So, if you want to know how to make Facebook Videos work for your business during a time of rapid change, tune into this week’s The Big Idea podcast.